You can have the best speech in the world, but if no one books you, you’re just rehearsing. The real challenge isn’t the message, it’s building a business that gets that message in front of the right audiences. Customer service expert and Hall-of-Fame speaker Shep Hyken sits down with Rob to break down what it actually takes to get booked and stay booked. From sourcing opportunities and building relationships to pricing your value and expanding your reach, Shep pulls back the curtain on the business side of speaking, and what separates those who are busy from those still chasing the next gig.
In this episode of The Presentation Whisperer Show, you’ll learn:
o The most common misconceptions about becoming a professional speaker and how the business really works
o Where newer speakers should realistically look to start finding speaking opportunities
o How important websites and social media are compared to relationships and referrals
o When to begin focusing on contracts, retainers, and the business structure behind speaking
o How to think about pricing your work so you don’t undervalue—or overprice—yourself
o Smart ways to handle price pushback while protecting your value
o Practical steps to move from local speaking opportunities to national and global stages
o When it’s time to shift from simply “getting gigs” to building a sustainable speaking business
o The one action step you can take this week to start getting booked
To learn more about this guest:
Office number is: 314-692-2200